A modular lounge designed to allow the user to shift from one scene to another, in partnership with Lazzoni, RIT's Metaproject 13 client.
Displayed at Spring 2023 NYC x Design on Madison Ave at Lazzoni Showroom!
role: researcher, industrial designer duration: 15 weeks
Who is Lazzoni?
Lazzoni was the industry sponsor for RIT Industrial Design's Metaproject 13. Lazzoni is a Turkish Luxury furniture company making their way into the American market. Our challenge was to design their next seating device that aligns within the company's values, but also brings a an iconic feel.
Learn more about Lazzoni here!
![](https://cdn.myportfolio.com/786649e6-795e-4016-9403-c422923bf11f/acd4ddbc-8d15-4319-b3ae-bda1c164e4d3_rw_1920.png?h=9d5e0976888de832bad2f5cb74bde158)
Inspiration
Motivated by Massimo and Lella Vignelli's relationship together also strengthened their individual work.
![](https://cdn.myportfolio.com/786649e6-795e-4016-9403-c422923bf11f/153d95f6-cfea-41ec-ace4-798043f085be_rw_3840.png?h=98625201a12e707dd5cf010f51d9da09)
Evolution
![](https://cdn.myportfolio.com/786649e6-795e-4016-9403-c422923bf11f/b18136ce-e531-4800-89b1-9bccd881f3ab_rw_3840.png?h=c20f8ebf1e7b5bf29366720ccf4a0334)
Togetherness or Separation
![](https://cdn.myportfolio.com/786649e6-795e-4016-9403-c422923bf11f/0558636e-f7e1-4a93-a337-6c35ac923f94_rw_3840.png?h=8d185b5e2526b147b992a09b9d9de0e9)
Collaboration or Solitude
![](https://cdn.myportfolio.com/786649e6-795e-4016-9403-c422923bf11f/0b8bfc46-dcde-4dc6-a952-9cb4506e8c53_rw_3840.png?h=1e7ccf3e1c2d16a34d8f874904b00faa)
Work,
Rest
or
Play
These movable, weighted cushions allow for an easy shift from one scene to another.
![](https://cdn.myportfolio.com/786649e6-795e-4016-9403-c422923bf11f/2ee966e7-6c51-4e75-9801-87f1ca86bce1_rw_1920.png?h=63378fc9e9547acc64fe37413ee6fc3a)
Brand Alignment
comfort
The curved, plushy cushions offers a cozy backrest that conforms to the user's back.
multifunctional
Since the cushions are weighted, layouts are flexible and can be staged in many different situations.
![](https://cdn.myportfolio.com/786649e6-795e-4016-9403-c422923bf11f/f92b26df-b9ae-444b-9e60-413cfba01efc_rw_3840.png?h=75d8d180d5bd1ade9aead3940e7b7119)
Brand Opportunities
The Stage Lounge creates new form opportunities for Lazzoni, introducing more curvature and organic shapes.
“Mixing clean-lined pieces with curved silhouettes creates tension and drama.”
Very trendy right now, but also seen in timeless furniture.
![](https://cdn.myportfolio.com/786649e6-795e-4016-9403-c422923bf11f/b4989ee7-e9b6-4952-984e-0f53bbdb0526_rw_3840.png?h=9b656c0b55dfeb3e195535b8224f0be8)
![](https://cdn.myportfolio.com/786649e6-795e-4016-9403-c422923bf11f/07d37f19-872e-4f1c-98ae-0188522d3174_rw_1920.png?h=1b5619db83fd218fc0f86b50fc83b83e)
![](https://cdn.myportfolio.com/786649e6-795e-4016-9403-c422923bf11f/103cc43c-e16d-41f3-8e46-ad48e3cf914b_rw_1920.jpg?h=cf2ad379fc5849708218aa5ceff70415)
modeled in Fusion 360, rendered in KeyShot